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產(chǎn)品和廣告六級英語作文
無論是身處學(xué)校還是步入社會,大家總免不了要接觸或使用作文吧,寫作文可以鍛煉我們的獨(dú)處習(xí)慣,讓自己的心靜下來,思考自己未來的方向。相信許多人會覺得作文很難寫吧,下面是小編整理的產(chǎn)品和廣告六級英語作文,歡迎大家借鑒與參考,希望對大家有所幫助。
產(chǎn)品和廣告六級英語作文 篇1
When it comes to advertisement and products, some people believe successful selling of products can’t be separated from advertisement. To begin with, advertisement keeps people informative about the price and function of products; what’s more, advertisement can help to improve products’ brand awareness and its reputation.
But on another hand, only with good quality can advertisement arouse customers’ interest in the products. Otherwise, advertisement can be misleading and deceptive.
From what has been discussed above, we may safely draw a conclusion that honest and colorful advertisement brings benefits to products, but at the same time, products’ quality can’t be ignored.
產(chǎn)品和廣告六級英語作文 篇2
Currently, we could hardly live a single day without seeing a celebrity spokesperson promoting a product or a social campaign on TV, net or other media. This is an intensely popular trend that we cannot fail to notice.
目前,如果沒有看到名人代言人促銷產(chǎn)品或在電視,網(wǎng)絡(luò)或其他媒體上看到參加社會活動,我們幾乎一天都無法生存。這是一個我們不得不注意到的強(qiáng)烈的流行趨勢。
There is no doubt that the celebrity spokespeople could boost the sale of a prduct. A host of celebrity spokespersons, however, have emerged as the marketing tool of some companies, even companies producing and selling fake and inferior items. This kind of behavior has produced negative impacts on consumers and whole society, which should be severely criticized and penalized. Of course, as is known to all, everything has both bright and dark sides. Some stars's endorsement of social activities and public campaigns raises public awareness, giving rise to changes in public behavior. In this case, they serve as positive role models of the general public. To name only one case: Pu CX, a household figure, acting as the celebrity spokesman of the China AIDS Foundation, contributes greatly to the cause of AIDS prevention and cure in China.
毫無疑問,名人代言人能增強(qiáng)產(chǎn)品的銷售量。然而,一大堆名人代言已成為一些公司的營銷手段了,甚至公司生產(chǎn)和銷售假冒偽劣產(chǎn)品。這種行為對消費(fèi)者和整個社會產(chǎn)生了負(fù)面影響,是應(yīng)該受到嚴(yán)厲的.批評和處罰的。當(dāng)然,眾所周知,任何事物都有好和壞兩方面。一些明星代言一些社會活動和公共活動來提高社會知名度。在這種情況下,他們對廣大市民起了積極作用。僅舉一例:濮存昕,一個家喻戶曉的人物,作為中國艾滋病基金會的明星代言人,有助于中國艾滋病防治事業(yè)。
產(chǎn)品和廣告六級英語作文 篇3
A first glance at this cartoon tells us that a matchmaker is attempting to create a crush between a man and a woman. But the veil on the head of the bride-to-be covers the fact that she is old and ugly, quite opposite to what the matchmaker is advertising. The picture further points out that the matchmaker symbolizes false advertisements and the woman low-quality products.
The cartoon subtly reveals a phenomenon frequently happening in our society—the false commercial advertising and promotion. Their emergence firstly owes to the negative effect of a growing market economy which emphasizes competition. Economic loser fail to learn the lesson in retrospect, and dedicate themselves to cheating customers instead of improving the quality of products and services. False advertisement, seems to be most convenient to attract clients and increase profit in the short run.
However, false advertising can greatly endanger individuals and the whole society. In the long run businesses may damage their own images by fake propaganda, which hurts consumer confidence. As the Chinese saying goes, “those who play fire are bound to get burned”, it is only by genuine advertisement and qualified products that an enterprise can prosper.
譯文:
第一眼看這幅圖時,我們看到的是一個媒婆正在努力讓一對男女互相產(chǎn)生好感。但是我們很快就可以發(fā)現(xiàn)這個即將成為新娘的女人并不像媒婆說的那樣好,而是又老又丑。這幅圖進(jìn)一步指出了這個媒婆象征了虛假廣告,而女人象征了偽劣產(chǎn)品。
這幅圖指出了我們的社會中一個經(jīng)常發(fā)生的現(xiàn)象——虛假的廣告和推銷。這種現(xiàn)象的出現(xiàn)部分是由于在市場經(jīng)濟(jì)迅速發(fā)展中,過于強(qiáng)調(diào)競爭而帶來了一些負(fù)面效果。一些經(jīng)濟(jì)競爭的失敗者們沒有反思教訓(xùn),反而盡力去欺騙消費(fèi)者、不去提高產(chǎn)品和服務(wù)的質(zhì)量。虛假廣告在這個時候看起來是吸引消費(fèi)者、在短期內(nèi)增加利潤的最便利的方法。
但是,我們不可以忽視虛假廣告會給消費(fèi)者以及全社會利益帶來極大的損害。此外,虛假的廣告宣傳傷害了消費(fèi)者的.信心,因此在長期看來會損害企業(yè)自身的形象?偟膩碚f,正如一句中國古語所云:“玩火者自焚”,只有企業(yè)通過真實(shí)的廣告和高質(zhì)量的產(chǎn)品才能繁榮發(fā)展。
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